October 7, 2026
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Part of our 31 Customer Improvements series, where we ship one feature our customers asked for every day this month.
You already know what the automation should do: "When the client finishes the intake form, start the kickoff stage and email me." Now you can set it up by saying exactly that.
Building it by hand has always meant opening the automation builder, picking a trigger type, finding the right task in a dropdown, choosing a status, then doing it all again for each action. It's quick once you know the builder. It's slow when you're setting up onboarding automation across ten projects, or fixing the one automation that stopped doing what you meant.
An AI assistant connected to LaunchBay can now read, create, edit, and delete your project automations. That includes Claude or any other assistant that supports MCP. Ask in plain English, and the assistant builds the automation from your project's real tasks, stages, and pages.
It works on live projects and on templates. Build an automation into a project template once, and every project created from that template gets it, so every client implementation starts with the same safeguards. Your assistant can edit the template itself, too.
It can:
Automations built this way are the same as the ones you build by hand. They show up in the Automations tab and open in the usual editor, so you can keep working on them there.
Here are some things you can ask for, and what gets set up.
If something is unclear, like which of two tasks called "Review" you meant, the assistant asks before it builds anything.
Then open the project's Automations tab to see what you built. We'd like to hear what you automate first. If the assistant can't do something you ask, it can send us feedback directly.


LaunchBay's AI-powered client portal handles the collecting, reminding, and following up, so your team spends less time chasing clients and more time delivering.
Ready to stop chasing?