Free Tool from LaunchBay

How Much Is "Free" Onboarding Really Costing You?

Most B2B SaaS teams treat onboarding as a cost of doing business. This calculator shows you exactly what that assumption is costing you, and what you could generate by flipping the model.

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The hidden cost of free onboarding adds up fast

Every hour a CSM spends chasing assets, every customer whose onboarding slips past the deadline, every contract left on the table, it all compounds. Fill in four steps below to see the full picture, and how much revenue a structured, paid implementation model could unlock for your team.

Implementation ROI Calculator | LaunchBay
Paid Implementation ROI Calculator

How Much Is "Free" Onboarding
Really Costing You?

Built for B2B SaaS teams. Fill in four steps to see what free onboarding is costing you today, and how much you could generate by making it paid.

1
Direct Labor Cost
The real cost of CSM time spent on onboarding
hrs
$
Industry avg. ~$65/hr
/ mo
Formula: Onboarding hours × CSM hourly cost × Monthly new customers = Monthly labor cost
2
Revenue at Risk
Incremental churn risk from delayed onboarding
$
%
/ mo
Onboarding exceeds the agreed timeline
Customers whose onboarding exceeds the deadline are 80% more likely to churn, based on industry data.
Formula: Incremental churn cost of delayed cohort vs. on-time cohort at base churn rate = Annual revenue at risk
3
Manual Follow-up Cost
By automating client onboarding information collection, CSMs never have to chase an asset manually, reducing manual work and freeing them up for other high value work.
assets
Industry avg. ~8 assets
Formula: Assets × 3 follow-ups × 15 min × CSM hourly rate × annual customers = Annual follow-up cost recovered
4
Paid Implementation Revenue Potential
What you could generate by charging for structured onboarding
$
Typical range: $500–$5,000
0% 80% 100%
These are the customers most likely to pay for structured implementation
Formula: Implementation fee × % high-touch customers × Annual new customers = Annual implementation revenue
What you could gain
$216,000
Paid implementation revenue + churn prevented by standardizing and automating onboarding
What you're currently losing
$400,200
In annual labor, churn exposure and manual follow-up costs
Cost Breakdown
CSM Onboarding Labor
−$234,000
$19,500 / month
Revenue at Risk
−$96,000
Incremental churn exposure from delayed onboardings
Manual Follow-up Cost
−$70,200
Follow-ups automated annually

Download the Full Guide

These numbers are based on frameworks from The Paid Implementation Playbook, LaunchBay's guide to monetizing SaaS onboarding. If you found the calculator useful, the full eBook goes deeper on pricing models, readiness checklists, and the infrastructure behind a scalable paid implementation offering.

Download The Paid Implementation Playbook ↓

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